Package is the first impression
A package protects the product, prevents it from spoiling; however, the role of a package is not only limited with these. A good and high-quality package promotes the product even before its launch in the market. The package gives the consumer/customer an impression about the brand’s image and its professionalism. A good package increases the reputation and reliability of the brand/product. A good package gives a good first impression therefore, it is equally important with the product.